Home Services Marketing That Turns Searches Into Booked Jobs

Figmints is a Providence, RI marketing agency that builds local SEO, lead-generation landing pages, and HubSpot CRM workflows for home services companies and residential builders.

Win the Local Search, Then Win the Call

Most home services buyers search near me, compare a few reviews, and call the first company that answers.

We help contractors, remodelers, and builders show up in local search, present finished work with strong project content, and route every quote request to the right person quickly. Brand, web, content, and paid media come from one team.

Home Services Marketing Built for Local Leads

Where we focus for contractors, remodelers, and builders:

  • Local SEO & Google Business Profile

    Show up in near-me searches with a complete, active, well-reviewed profile.

  • Lead-Gen Landing Pages

    Pages built to turn a search into a quote request.

  • Project Showcase Content

    Before-and-after photos, video, and case pages that show finished work.

  • Paid Media

    Google and Meta campaigns for the services and seasons that matter most.

Systems That Keep Leads From Slipping

What happens after the click decides whether you book the job.

  • HubSpot CRM & Lead Routing

    Every quote request lands with the right person, with reminders to follow up.

  • Review & Reputation Campaigns

    Campaigns that help happy customers leave the reviews buyers read.

  • Websites for Quotes & Bookings

    Clear service pages and forms that make it easy to ask for a quote.

  • Ongoing Marketing Support

    Monthly support to keep search, content, and campaigns moving.

What Our Clients Say

Hear directly from our clients about their experiences and the results we’ve achieved for them.

Headshot of Karen Frederick, CEO of Community Teamwork

“Working with Figmints was a fabulous experience in community teamwork. We handle many projects and work with many vendors, but we found the Figmints staff to be especially exciting and full of fresh ideas. It’s amazing that this project was completed so quickly, so professionally, and so beautifully. We knew right away that Figmints was the right team. They brought excitement, knowledge, and fresh, innovative ideas.”

Karen Frederick | CEO, Community Teamwork

Headshot of Cheryl Amey, CPO

“After poring through the proposals, we came up with three very, very strong candidates. But when we met in person, it was the Figmints staff who really blew us away. We knew where we wanted to go, and with Figmints’ help we got there. I couldn’t recommend them more highly.”

Cheryl Amey | CPO

Headshot of Johnny Gardner, General Manager of Custom Built

“We knew we needed to restyle our brand, redefine what it was to be “Custom Built”. We found Figmints and they have been nothing but the best. I would have no hesitation recommending them to anyone who’s looking for a great company to work with.”

Johnny Gardner | General Manager, Custom Built

Headshot of Rachel Nguyen, Executive Director of Harmony

“My organization is working with Figmints for our rebranding initiative and it has been a great experience. We began with interviews and surveys to try and capture the heart of what we were trying to communicate. From there, Figmints surveyed our target demographic for name ideas, presented logo designs and is working on our website. At every stage we had ongoing communication, regular meetings, great input and felt listened to. I truly could not be happier with the experience. Thank you to the folks at Figmints. We are fans! We had a very clear sense that James and his team really understood our clients. I would totally recommend Figmints for anyone that was looking for this kind of work.”

Rachel Nguyen | Exec. Director, Harmony

Headshot of Aaron Stine, Senior Vice President of Identifi

“I was watching a video online at one of our partner sites and I saw an amazing presentation and I said, who did this? and when I looked into it I found Figmints and I went to their website and was really impressed by their portfolio. We did a complete rebranding of our website, of our logos and all our product videos and Figmints worked with us every step of the way to make it a fun and enjoyable process and I think the results speak for themselves.”

Aaron Stine | Senior Vice President, Identifi

Headshot of Austin Evers, Founder of Woodwork @17th

“Working with Figmints has definitely been a joy. The thing I’m most impressed with is how they legitimately wanted to get to know me and my business. I went to them and they worked countless hours branding me, creating this beautiful logo that really does say who I am. It was beautiful to work with someone like that. Someone that really wanted me to succeed and didn’t just want to get me in and get me out. It’s a good situation. I was definitely more than pleased.”

Austin Evers | Founder, Woodwork @17th

Headshot of John Boudreau, Founder and CEO of Envisionable

“At Envisionable we’re really concerned about helping people execute on their vision, and a key piece to that is really understanding your brand story and Figmints is amazing at doing that, helping to extract out what your story is so you can communicate that to your customers in a visual way. They don’t just have the talent from a visual perspective, in other words creating your website and creating your brand, but they understand how to take data, manipulate it and use it so they can create the right strategies to generate leads and costumers. Figmints has the data and the knowledge to continually evolve their strategies, literally month by month. They’re the team to do it and I would unquestionably recommend them for your marketing agency. “

John Boudreau | Founder & CEO, Envisionable

Trusted by
Industry Leaders

Our partnerships and certifications reflect our commitment to excellence and industry standards.

C12 member badge Expertise.com 2020 award badge EOS (Entrepreneurial Operating System) badge Best Print Design 2021 award badge HubSpot Gold Partner badge Google Partner badge FAA drone pilot certification badge

Questions
People Ask Us

The honest answers, before we ever start working together.

Do you have home services or builder clients?

Not as a named reference on this page yet, and we say so plainly. The work here, local search, conversion pages, and CRM follow-up, is the same discipline we apply for other clients, and we will walk through how it applies to yours.

What is the most important marketing channel for a home services business?

Local SEO and a well-run Google Business Profile, because most home services searches are near-me searches. We build and manage both.

Can you build lead-generation pages for a remodeling or custom-home business?

Yes. We build conversion-focused landing pages paired with HubSpot, so quote requests route to the right person right away instead of sitting in an inbox.

Do you help with before-and-after and project content?

Yes. Home services is a visual buying decision, and our content and brand work is built to show finished projects credibly.

Can you help manage online reviews?

We support review and reputation campaigns across Google and other sites as part of a broader local marketing plan. It is not a standalone reputation product.

Do you work with small, owner-run companies?

Yes. We scope in phases, so a small company can start with local search and one landing page and add paid media and CRM automation as it grows.

Ready to Book More Jobs?

Tell us what you do and where you work. We will show you what is holding back your local leads.

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