We Get Results
With strong messaging and design in place, you are now ready to get results. Everyone innately knows their marketing and sales efforts need to be aligned to drive revenue, but very few know how to do it. Our proprietary BDR-as-a-service process called SalesAmp has the answer.
How do we do it?
When looking at the marketing and sales funnel no one argues that marketing owns filling the top of the funnel. And no one argues that sales owns closing the deals at the bottom. Where the tension and disagreements happen is in the middle. We call it The Gap. SalesAmp closes that Gap. We work with you to identify where your specific gaps are and then we work alongside you to bridge them with a single goal: optimizing revenue generation.
*79% of marketing leads never convert into sales. Lack of lead nurturing is the common cause of this poor performance.
The Bridge Over the Gap: The SalesAmp Process
We narrow your audience, build specific target personas & optimize your lists. Because we know, good data = good campaign.
We find your audience where they’re already looking (social, digital, email, their mailbox). Then, we share content with them that provides actual value (tools, advice, action-steps, food-for-thought) & proves to them you’re trusted experts in your field.
Our in-house BDR team monitors engagement in real-time & follows up with leads on your rep’s behalf, moving leads down the funnel before your team even meets them.
We set meetings for your reps (in their calendars) with all the info they need to close – content the lead has read, their biggest pain point, a few personal anecdotes to help your rep connect with them faster.
Throughout this entire process, we closely monitor quantitative data (opens, clicks, views) and intel (anecdotes from conversations with real people). Then, we use that information to optimize your campaign. It’s a feedback loop of information that constantly makes the system smarter.
So What Are You Waiting For?
Over the years it has become more and more apparent that marketing and sales teams are spread thin. There is just not enough hours in the day. The result: gaps in your marketing and sales process that allow revenue to leak out of your pipeline. SalesAmp can stop that revenue leak.
Explore how we’ve done this for companies and organizations just like yours. Your marketing and sales teams will love you for it.